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The ROI-Driven Marketing Blog

Welcome to the ROI-Driven Marketing Blog. 

This blog is designed to help you put an end to wasted marketing spend by focusing on data and research to make strategic decisions. 

I will discuss topics like research, driving qualified traffic, data & analytics, brand awareness and reputation, lead generation, lead nurturing, and sales enablement. 

Be sure to subscribe and stay up to date with all things ROI-Driven Marketing. 

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Where to Start When Tracking Brand Awareness Campaigns

How can you make money if no one has ever heard of your brand? To put it simply, most of the time, you won’t
Picture of Mary Cate Spires Mary Cate Spires 10 Min Read
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